Here’s a small riddle for YouTubers. This is my CTR for one video on one of my channels. As you can see, the CTR absolutely *tanked*. Q: What happened? And is this a good or bad thing? 🧵/5
Personal case study on one of my own channels about the relationship between CTR and impressions.

About Dr David Liu (Dabi)
YouTube creator and storytelling coach helping creators craft videos that resonate. With over a decade of experience analyzing what makes content compelling, Dabi breaks down the art and science of YouTube growth.
Learn more about me →My 5 Day YouTube Growth Blueprint
(Using insider tactics from 1,000,000-view channels)
Sign up to my FREE email course that will teach you how to:
- Get more views
- Increase retention
- Make better ideas, titles, and thumbnails
- Have hooks that captivate viewers
- Implement YouTube storytelling principles for videos that grow your channel and your brand
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